product-management

Evidence-Driven Product Decisions: How to Stop Guessing and Start Knowing

Product decisions are better when they're backed by evidence, not opinions. Here's how to build a system that makes every roadmap choice defensible, strategic, and customer-informed.

Understanding Jobs-to-be-Done: A Practical Guide for Product Teams

Learn how the Jobs-to-be-Done framework helps product teams understand what customers are really trying to accomplish, moving beyond feature requests to uncover deeper needs.

5 Customer Signals Product Managers Always Miss (And How to Catch Them)

Most product teams track the obvious signals—feature requests, bug reports, NPS scores. But the most valuable insights often hide in plain sight. Here are 5 critical customer signals that slip through the cracks.

From Feedback to Sprint Decisions: A Weekly Framework for Product Teams

Every sprint planning meeting, your team debates priorities based on gut feel and whoever speaks loudest. Here's a systematic framework to turn customer feedback into confident sprint decisions in under 30 minutes.